Yes, some skepticism is warranted when you first hear about drone delivered drugs! However, take a moment to consider the larger trend that’s driving QuiQui, a San Francisco start-up, to create a drone powered drug delivery service. As mobile services proliferate, and traffic in most cities slows down, the need and value for speed increases. This premium on time is going to ripple through the entire healthcare system – a system that already has some issues with speed of service.
Brands and healthcare systems that recognize overall speed of service as a competitive advantage will take off – maybe not via drone – but the future of healthcare belongs to those who appreciate the need for speed!